Delivering digital innovation in Health and MedTech
We believe exceptional user-centred design leads to better healthcare. Our experts meticulously craft accessible intuitive interfaces and empowering experiences for all.
By uncovering potential use errors, usability hurdles, and unmet needs throughout the design process, we proactively address challenges before they become roadblocks.
Official Partner
Health: Designed for humanity
We bridge the gap between technology and humanity through intuitive wearables interfaces that motivate healthier behavior and ultimately, better health.
Our designs seamlessly translate complex medical data into clear visuals, empowering providers to make informed decisions and perform surgery.
From in vitro diagnostics to patient portals that put health information at your fingertips, we make health data clear and empower informed choices.
We design beautifully simple user interfaces for clinicians and patients, maximising information access and engagement for better care across patient pathways.
Embedded patient public involvement.
Forget mere pixels and screens; we delve into the heart of patient pathways, meticulously understanding every participant – from patients navigating their well-being to surgeons using cutting-edge tools. We expertly weave their diverse needs into every design decision, crafting interfaces that empower surgeons, optimise treatment plans, and seamlessly guide patients along their healthcare journey.
Driving better patient outcomes
Our user-centric approach isn’t just about sentiment; it’s about results. We create visually stunning solutions that don’t just look good, but are accessible and demonstrably improve health and drive business success.
Risk mitigation
Our user-centric approach significantly reduces project risks. By uncovering potential use errors, usability hurdles, and unmet needs throughout the design process, we proactively address challenges before they become major roadblocks. This iterative approach ensures smoother execution, allows for agile innovation, and ultimately leads to successful digital product design that truly satisfies user needs.
We’re passionate about crafting digital experiences that not only meet user needs but exceed them.
We prioritise the unique needs and preferences of your users, ensuring that every interaction is tailored to their expectations.
Our designs aren’t just functional; they evoke emotion. We make users feel understood, valued and appreciated.
Working with your Trust, we design and install bespoke usability labs, improving access to research.
Observe patients and clinicians interacting with your products via cameras, eye and motion tracking.
We take your risk profile and develop a protocol, provide facilities and independent moderation.
Expand reach and accelerate insights. Our labs break geographical research barriers.
Close the healthcare equity gap. Reach underserved communities with inclusive field labs.
Uncover deep user insights through bespoke one-on-one and focus group sessions.
World-Class Infrastructure
Whether you envision your own bespoke lab for in-person studies or you require the flexibility of virtual labs, we deliver robust infrastructure tailored to your needs. Our expertise extends beyond the physical setup, encompassing meticulous calibration, cutting-edge technology integration, and seamless workflow design. By ensuring a controlled and comfortable environment, we set the stage for meaningful user interactions and rich data collection.
Shaping Informed Decisions
Our commitment to user-centricity goes beyond technology. We leverage rigorous evaluation methodologies and insightful focus groups to uncover the nuanced needs and desires of your target audience. Our skilled moderators guide insightful conversations, facilitating a deeper understanding of user behaviour, motivations, and pain points. We equip you with the data-driven insights to make confident design decisions and launch products that resonate with real users.